Next Gen 360°

The most advanced
360° technology

4 photos in. Interactive experiences out. ZERO extra work.



CarCutter’s Next Gen 360° is the industry-first technology that turns standard vehicle photography into showroom-quality interactive 360° spin.

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Show every angle. Capture every sale.

Every scroll past your listing is a lost sale. CarCutter’s Next Gen 360° stops buyers
mid-scroll with interactive, photorealistic experiences that demand attention. 

More engagement. More qualified leads. More deals closed.

ORIGINAL CAPTURING NEXT GEN 360° Spin
Icon - Images

ZERO extra work

Use the 4 standard vehicle
photos you’re already taking.
No additional shooting.

Silky-smooth exploration

Responsive interaction that
lets buyers explore
every angle with fluid rotation.

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Interactive experience

A more engaging, more immersive way to explore vehicles, designed to keep shoppers clicking.

High resolution

Every vehicle detail captured
in crystal-clear, sharp,
professional quality.

Icon - Stability

Stabilized quality

AI-stitched spins with
smooth, steady motion. No
jitter, no bounce.

Icone - background

Background & branded

Your dealerships’ branding Integrate into every spin for a seamless, on-brand experience.

Explore Backgrounding

The photos you have.
The 360° you need.

4 standard shots. ZERO extra work. Revolutionary results.


Next Gen 360° uses the vehicle photos you’re already capturing (front, sides, and rear) and automatically transforms them into smooth, interactive 360° experiences.

Every vehicle in your inventory gets the same premium treatment without adding a single task to your workflow.

Explore Image Capture

Step Inside with Interior 360°

Interactive interior 360° spins put buyers in the driver’s seat, virtually, so they can check out the trim, tech, and comfort features that close deals.

Captured using a compact 360° camera (like the Ricoh Theta) and tripod, spins are uploaded and processed through CarCutter for a seamless, stabilized result.

US_Virtual-360-Spin_Interior-capture

Click Within the Spin

Turn your Next Gen 360° into an interactive showcase. Add hotspots manually to guide attention towards the details that drive conversions and nurture meaningful engagement on your VDPs.

Discover Manual Hotspots

Stronger imagery. Stronger performance.

22%
increase in conversions
Implementing 360° product images can increase conversion by 22%.

Source: GrabOn
3x
more time on page
Users spend up to three times more time on pages with multimedia formats, such as 360° spins, compared to static content.

Source: LESA
10
minutes on page
Average duration spent interacting with multimedia, such as 360° spins is 10m35s.

Source: LESA
Virtual-Spin-360_Our WebPlayer

Your spin. Your site. Our WebPlayer.

CarCutter’s open-source, framework-agnostic WebPlayer makes embedding 360° Virtual Spins into your site effortless. It’s lightweight, fully documented, and built for fast, flexible integration—no matter your setup.

Explore WebPlayer Documentation
Integrated with leading IMS solutions
CarCutter IMS - Dealer.com
CarCutter IMS - DealerOn
CarCutter IMS - DEP

Don’t see your IMS in the list? Reach out to us and we’ll make it happen.

Your 360° advantage is waiting.

Next Gen 360° does more than improve your imagery: it’s a competitive advantage in merchandising, buyer engagement, and conversion.